This comprehensive questionnaire is what we use to identify the requirements for a proposal. We are posting it here so you can start thinking about some of the issues with creating or updating a business website.
When you're ready to take the next step, send us what you've completed and we'll take it from there. After a brief conversation, we will give you a plan that we think best fits your needs with a proposal for the work.
Hint: You don't need to answer every question, just answer what you're comfortable doing - we'll take it from there! |
Who You Are: |
| Name * |
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| Company Name |
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| Email Address * |
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| Address |
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| City |
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| State / Province |
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| Zip |
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| Country |
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| Phone Number |
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| Fax Number |
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| Current web address, if any |
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| How did you find us? |
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Contact Preferences: |
| Do you wish us to contact you regarding this form or your website? |
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| What is the best time to contact you? |
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| Do you prefer initial contact by email, telephone, fax or regular mail? |
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Objective: |
| What is the mission or objective of your business or organization? |
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| Do you have a tagline? (ours is where Vision and Technology meet) |
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| What is the purpose of your web site? What do you intend to accomplish with it? |
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| Do you want people to |
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| Please Specify |
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| When people visit your site, what do they want? |
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Target Audience / Community: |
| Is your target audience Consumers, Businesses or both? |
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| Who is your target audience or community? (Age, gender, interests, locality) |
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| Who are your competitors? |
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| Will you wish us to conduct a survey of your customers before or after doing your web site? |
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Image & Style: |
We can't emphasize enough the impact that colors, pictures and graphic design say about you and your business. We will be glad to help you through this process. In a study by Xerox, it was found that:
Color presents an image of impressive quality
Color can assist in attracting new customers
Customers remember presentations and documents better when color is used
Color makes them appear more successful
Color gives them a competitive edge
The use of color makes their business appear larger to clients
If you want to know more about color, visit on of our favorite sites www.colormatters.com.
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| Do you have a corporate color you wish to use on this site? |
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| Add some of your own descriptors: |
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| What IMAGE do you want to project? |
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| What STYLE do you want to communicate? |
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| Do have any existing graphic or promotional materials? |
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| Do you have a logo? |
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| Do you have photos that you wish to use on the web site? |
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Content: |
| Do you - or your staff - have the following resources? |
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| Do you have an outline of the content for your site? |
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| Is the content written? |
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| If you have written the contents, what software did you use to create content? |
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| If your site outline is done, how many sections do you have, and about how many pages in each section? |
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| Do you need help in developing, writing and/or editing the content for your web site? |
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| Typically websites consist of a home page with additional pages for specific content. Please list additional pages you would like included. For example: Products, Services, About Us, Privacy, Terms and Conditions, Contact Us, etc. |
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| Do you expect users to download documents/manuals/spreadsheets from you? |
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| Will you be linking to any external web sites? i.e. Manufacturer, Dealers, MSDS sheets, research, etc. |
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| What keywords and or key phrases would you expect someone to type into a search engine to find you? |
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If you have a product catalog, |
| How many items in the catalog? |
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| Will you want isResearch to add your products? |
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| Will you need to calculate tax and shipping? |
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Content Updation |
| How frequently will you want to update your web site? |
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| How confident are you (or your staff) about working with computers and the internet? |
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Note:
Not-Very: You would outsource everything to do with building and maintaining your site.
Medium: You might want to handle domain name, email and hosting but you don't want to build it.
Fairly-Confident: You would be able to maintain a web site if you had a straightforward way of doing it.
Very-Confident: You would be able to build and maintain if you had the time. |
Functionality: |
| Please identify what functionality you would like. The following are just a few of the hundreds of functions available to you. |
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| If you would like other functionality not listed above, please list it here: |
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Promotion: |
| How do you - or will you - promote your business? |
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| Do you have a marketing/promotion plan for your web site? |
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| Do you have plans for updating the content of your site or for an email newsletter? |
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| Would you like us to do that for you? |
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Dates, Hosting and Maintenance: |
| When would you like your web site to be launched? * |
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| Note: The domain name is the name of your web site. Like isresearch.com is the domain name of this site. The host is the place that keeps all of your programs and data and allows others to find your site. We prefer to host sites that we develop but we can work with another host if you choose. |
| Do you have the domain name registered? |
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| Do you have a host selected? |
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| How many monthly visitors do you expect to grow to? How many at the end of the first year? |
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| Will you be processing credit cards? Do you have a payment processor (please identify)? |
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Web Sites - Likes and Dislikes: |
| Please list a few web sites that you like. These should appeal to you and have the kind of look and message that you would like your customer to have. |
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| Please list some of your competitors. Please let us know what you like and don't like about their web sites |
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| Any additional comments, questions, concerns you would like to make regarding your new web site |
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